Mecca Bingo Signs Deal with Online Gambling's SG Gaming

Published Wednesday, January 14, 2015 -
Mecca Bingo Signs Deal with Online Gambling's SG Gaming

The ground breaking deal recently secured by SG Gaming, a division of Scientific Games is considered a landmark agreement with UK-based Mecca Bingo Ltd. The five year arrangement will provide SG Gaming’s leading server-based gaming solution to Mecca Bingo clubs in the United Kingdom.

The server-based gaming platform is powered by tech partner Videobet, which is owned by Playtech and it will give Mecca Bingo exclusive content from the SG Gaming library with a combination of Clarity, T8 and Triple 7 cabinets.  SG Gaming business tools will also provide data insight and analysis enabling planned and focused activity for promotions and the tools associated with tournament functionality and tracked free play awards.

Phil Horne, Group Managing Director of SG Gaming UK, commented on the arrangement,

“We are delighted that Mecca has chosen SG Gaming to be their supplier of choice for server-based gaming. This is a groundbreaking deal that represents a major step forward for the bingo sector.” Horne continued, “Mecca and SG Gaming have already demonstrated a strong working partnership in delivering a competitive gaming offer, and we are excited to continue this in the years ahead. This fully integrated gaming solution will provide Mecca with a range of hardware solutions and operational efficiencies that are designed to drive cash box growth. We have invested heavily into our platform solution over the past few years and we are delighted to see the implementation of this solution into the bingo sector on such a large scale.”

Mohammed Zabed, Head of Slots at Mecca, also commented on the advantages of the deal for his firm,

“This is a strategically important agreement for Mecca and we remain committed to provide the best product offering available in the sector.”

The deal is another example of technology moving the gambling industry forward with Bingo being a vital sector in the business.




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