Plumbee Acquired By GSN for Social Online Gambling Games

Published Tuesday, February 16, 2016 -
Plumbee Acquired By GSN for Social Online Gambling Games

Founded in 1999 GSN Games has grown to be one of the world’s top game publishers and creators with game content on mobile, social and the World Wide Web. GSN Casino and Bingo Bash, both top 10 grossing iPad apps, make GSN Games the number three mobile social casino publisher., a top 10 games site, features casual, casino and cash games both the internet and mobile platforms. GSN has an estimated 47 million monthly players.

It was recently revealed that Sony’s GSN Games has acquired rival social casino game studio publisher Plumbee for an unknown value. According to market analyst Eilers Research the social casino games business, generated $3.3 billion in revenues in 2015. United Kingdom-based Plumbee will supply GSN with content from its London studio. Plumbee is best known for its Mirrorball Slots app, which has been downloaded more than 10 million times on Facebook and mobile devices. Plumbee has a team of 44 employees who have a earned a reputation for creating games for social casino participants.  

It was just last year around this time that Plumbee Games struck a deal to acquire Idle Gaming another social casino gaming company.  GSN benefited from Idle Gaming’s mobile platform technologies and additional staff. GSN chief operating officer of Steve Brunell said back then  “The acquisition of Idle Gaming aligns perfectly with our strategy of leveraging first-rate teams and leading edge technology to create outstanding game experiences for our players,”

GSN CEO Steve Brunell commented on this new acquisition, “This important acquisition will immediately bolster GSN Games’ ambitious growth plans by leveraging the top talent and social casino expertise of Plumbee to create best-in-class winning experiences for our players,” Brunell  added, “We are also excited about the expansion of GSN Games into the United Kingdom, where we will look to capitalise on the high concentration of world-class gaming talent to supplement our outstanding Plumbee team.”


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