UKGC "Review of Online Gambling" Report Published

Published Sunday, April 01, 2018 -
UKGC "Review of Online Gambling" Report Published

The United Kingdom is taking steps to minimize harm in the gambling industry which has been reviewed at length by the regulatory body responsible, the U.K. Gambling Commission. The recent release of its promised “Review of Online Gambling” is finally published. The lengthy 63-page report was published with an announcement that the UKGC plans to continue strengthening various aspects of its consumer-protection effort.

There are four key policy recommendations which are most likely to be implemented. Improved age verification, improved KYC checks on customers’ financial status, misleading and unfair marketing and promotional practices, and ineffective customer interaction have been identified as the basic goals of the Commission.

Some of the more pressing issues of concern are actions to ban underage access even to free-play offerings, and the revelation that the regulator may even consider banning the use of credit cards for depositing onto online betting sites.

Other jurisdictions realize the importance of restricting underage participants to any type of gambling site that may serve as conditioning gateway that could increase the chances of problem-gambling behavior later.  The Commission has recommended what amounts to verifiable pre-registration for all  UK regulated domains. The changes will be vast for the online betting industry which will have to comply with the UKGC’s plan to require age registration for all offerings not just those that have real money transactions.

The Gambling Commission has its work cut out for it after it was revealed during the probe into the regulations that there were many failures because operators do not know enough about their customers early enough in the relationship. The Commission is asking the industry to provide due diligence requiring players to be verified before they were allowed to wager.

Misleading adverts are also of some concern in the UKGC report as well as the much needed requirement that online gambling operators also do more to identify problem gambling before the harm is done. A set of rules must be followed and if not there will be fines, says the Commission.

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