New Mobile Online SportsBook Advantage

Published Sunday, May 05, 2013 -
New Mobile Online SportsBook Advantage

When improvements are made to online gambling web sites it is usually for the convenience new options gives to the punter. Many betting technologies are being used and employed by the best firms who are willing to take the time and spend the money to remain up to current standards and up to date.

As everyone who owns a smart phone knows mobile gambling is very poplar whether it’s a slots online while you’re getting a hair cut or a quick check on the score during a game while you’re are in the line at the bus stop. Selling new products and keeping the online gambler informed of tournaments deals and promotions marketing agencies place a pivotal role in an operator’s success.

The Betfred Mobile Betting Site has launched an in-house Sportsbook adding better navigation, and improved in-play options to its offering. The improvement were completely developed in-house creating a very impressive product full of innovation. The large mobile development team worked for eighteen months on this project with great success.

Head of Mobile Development at Betfred, Andrew Daniels said, "It's an exciting time for all of us, but most importantly our customers will see a real difference." Daniels continued to explain, "Having our own platform will enable us to develop new products in-house and have the best mobile product in the market. We will be no longer reliant on a third party, meaning we can drive the product and give customers what they want." The advantage this improved mobile sportsbook will give punters is sure to expand the client base at Betfred.

Stuart Magowan, Head of Betfred Mobile commented, "Our customers will find that the user experience on our new sportsbook is second to none," Stuart added, "We won't be resting on our laurels though. We've enjoyed some major developments over the course of the last year, but we will continue to strive towards establishing Betfred Mobile as a best of breed among mobile platforms. Betting through mobiles is only going to get bigger and already accounts for 50% of our online business."

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