Ongame Italian Poker Network Expanded

Published Thursday, May 06, 2010 -

Ongame a subsidiary of Austrian gambling giant Bwin has reached a significant level of market penetration in the newly regulated Italian jurisdiction. Adding three partners to the already intense poker network in Italy makes a total of ten partners all of which hold an operating licence within the lucrative market. Casino Italia, MatchGames and TOBS are all ready to join the Ongame Network's P5 Poker Engine. 5 million plus players have been having a good time on the recently launched Ongame Italian Poker Network, featuring, Bwin-Gioco Digitale, Casino de Venezia, Fast Poker and Ongame Network Italy has plans for the market there with a view to expand when the rules permit to offer casino games and for cash poker games. Already offered are multi-table poker tournaments and bingo successfully powered by the P5 Poker Engine. The Head of the Ongame Network, Martin Lerby, commented, “Ongame Network’s Italian operation is in an exciting expansion phase and demonstrates the business benefits of being a responsible supplier who works within legal jurisdictions,” Bwin SRL holds the Italian gambling license for Ongame Network Italy and adheres to the strict rules and regulations set by the AAMS officials in Italy. Bwin Interactive Entertainment AG’s Italian subsidiary has recently reported that online poker revenues in that country reached $12.8 million. Revenues for online gambling operators in the Italian jurisdiction are expect climb even higher now that the European Commission has removed legal obstacles once facing Italy's internet gambling industry. The E.C. takes pride in stating it has, " ensured that Italian citizens will have access to a wider choice of authorised online gambling services as a result of changes made to Italy’s laws on online gambling. The Commission has therefore closed a series of legal cases against Italy concerning this legislation.” Good news for companies like bwin Interactive Entertainment that took steps early to ensure success in the Italian online gambling market.




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