Brega To Head Up Mice And Dice

Published: Friday, September 09, 2005 Online-Casinos.com

BRAGA TO HEAD UP MICE AND DICE

Marketing arm of Gamesys intends to "...leave the competition standing."

Mice and Dice Limited, the marketing subsidiary of Gamesys has a new md following the appointment of Michael Braga to the position this week.

Formerly known as Gamesys Marketing Support Ltd., M&D fulfils marketing services for and on behalf of Profitable Play (PPNV), operator of top UK gaming site Jackpotjoy.com. These services include identifying potential partnerships and media arrangements, supporting customer acquisition and retention and serving the customer base through support facilities.

Braga was in bragging mood, it appears, saying "Just as Gamesys has always been at the forefront of gaming technology, and Profitable Play at the cutting edge of consumer gaming, Mice and Dice aim to be the last word in marketing in our industry. With the UK's number one online gaming site, and especially the top online bingo game to promote and develop, we're going to be making sure our marketing activity continues to leave the competition standing."