New Online Poker Room Joins Excapsa

Published: Thursday, September 15, 2005 Online-Casinos.com

NEW POKER ROOM JOINS EXCAPSA

DV8Poker launches

An Irish firm is betting on Internet poker with the launch this week of DV8 Ppoker - powered by the Excapsa Poker Network, which also includes two of the top sites in the market, Ultimate Bet and Ultimate Poker

Behind the venture is AVA Leisure, which manufactures gaming machines and operates a chain of arcade outlets. Online gaming is a natural extension of the Company's existing operations, while a partnership with Paradigm New Media ensures that the new online brands, including an interactive bingo site launched in July, are backed by top class expertise in interactive marketing.

"As we continue to expand our business in the UK market it is important that we enter into strategic partnerships with licensees that have a presence in the market," stated Jim Ryan, CEO of Excapsa. "UK-based AVA Leisure is able to leverage its customer base to our poker network with their background in the arcade arena. We believe the tie in to poker will be a natural."

Internet gambling continues to grow at a rapid pace in the UK, as the increasing availability of broadband encourages more people to try out a quick flutter online. The online gambling audience in the UK has increased by 45 per cent over this time last year, with 3.2 million visiting a gambling site in February 2005.

The marketing campaign for DV8poker.com includes a $125,000 guaranteed prize pool every Sunday and qualification for major International tournaments through the site.

People can have fun learning to play poker for free at DV8poker.com before they feel ready to cash in on their newfound skills. DV8poker.com players can try their luck against Team UB pros including: David "The Devilfish" Ulliott, Annie Duke, Phil Hellmuth and Antonio Esfandiari.