High Roller Radio Selling Ad Spots On eBay
Published: Wednesday, November 02, 2005 Online-Casinos.com
HIGH ROLLER RADIO SELLING AD SPOTS ON eBAY
An unusual way to do business
The privately owned Internet gambling talk radio format station High Roller Radio put its advertising spots up for the highest bidder on eBay this week in an unusual and innovative approach to leveraging revenues.
"We are all big fans of eBay and the opportunity that the auction format brings to the table. We believe that we should not limit the availability of our commercial spots on the web. This is a great way to feature our services," president Alex Garcia said.
HRR broadcasts / stream casts a show high on contrent such as online wagering, gaming, sports betting, lifestyle and information on the world wide web.The programs revolve around what is happening in the world of gaming, online poker, professional sports, with commentaries and interactions from each show's popular and well-informed hosts, plus feature-driven segments and frequent guest appearances from well know sports, online gaming and sports-business personalities on all topics of interest to today's gamers.
According to Arbitron and Edison Media Research, 37 million people listen to Internet radio, spending an average of 2 hours and 22 minutes a day. Most listen to music, but there is a core of about 6.6 million people who listen to news/talk/information radio on the Internet for content that is not local. This group; about 8 percent of the U.S. population, has a heavy tendency toward an online media lifestyle, and are "early adopters" of new products.
High Roller Radio was founded in 2005 by a group of forward- thinking radio broadcasters and high-tech execs. The company's programs are used to promote the online wagering industry and responsible gambling.
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