Favbet and Buzz Sports Partner to Offer ZonePlay

Published Saturday, October 13, 2012 - Online-Casinos.com

Eastern Europe is a market largely untapped by the online gambling industry. Favbet founded in 1999 by Andrii Matiukha has grown since then and services a large number of Eastern European and the Commonwealth of Independent States countries such as Russia, the Ukraine, Belarus and Armenia among others.

Favbet and in-play betting specialist Buzz Sports have signed a partnership agreement that will see Buzz Sports’ noted product ZonePlay applied to the Favbet offerings throughout the region. ZonePlay is an inplay product the presents the customer with the proposal, “what happens next” Favbet.com adds the extra offering to attract new players to the site and encourage existing punters to stay a while and bet on the exciting sporting events. Favbet.com is located in the Ukraine and is from a high risk country but after checking into the site it does indeed have a 97 % trust rate.

The Chief Commercial Officer for Buzz Sports, Ian Williams, commented on the partnership arrangement, “This deal further extends the reach of the ZonePlay brand into yet another new territory, and Favbet are the perfect partner as they understand the Eastern European market better than anybody. We are looking forward to being a key part of their growth plans, both online and through their growing network of betting shops.” ZonePlay is available for cricket, football, tennis at the moment with basketball coming soon.

The consumers in the Eastern Europe region market is passionate about their betting and the ZonePlay offering will add yet another secure and exciting component to the Favbet mix. The Commercial Director of Favorit United N.V. the parent company of the Favbet offering Andrew Behan, also commented on the deal, “We are extremely proud to have been chosen by Buzz Sports to be the first representative of their award winning ZonePlay product in Eastern European markets.”

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