Press release from Vancouver British Columbia. There is a new kid on the block and they have launched a new online gambling web site. The latest digital; online gaming brand is called GR88.com and it's creators International Arts Management hope that it will garner international attention from customers. Poker and casino games will be available 24 hours and 7 days per week with superior customer service and excellent rewards for players.
GR88.com is very involved in the digital entertainment and social media world with its own proprietary social networking platform that enables gaming strategies to develop around their technology.
Peter Karroll, CEO, of the global entertainment marketing firm International Arts Management, was the former head of marketing and President of Bodog Entertainment. In 2005, IAM was on top of the marketing world of online gambling with their massively successful Bodog.com model. As a result, IAM was able to bring Bodog from less than 1% audience awareness to a margin of 42% in just 24 months. The plans are to implement a similar strategy for GR88.com.
Karroll said of the strategy, "Taking a look at what people do with their time, both online and offline has been a very important aspect of the GR88.com strategy. We know our customers are intelligent, caring, hard working, professional, competitive, and love to win," Adding about the launch, "We know they want a better online environment and we believe that GR88.com can offer that setting by handpicking the best gaming software available and bringing them under one domain. The launch is just the beginning and we have tremendous plans for growth in GR88.com's future."