New Gaming Channel From Liberty
Published: Friday, May 26, 2006 Online-Casinos.com
NEW GAMING CHANNEL FROM LIBERTY
OpenTV participant in Pure Platinum TV venture
Liberty Media-owned interactive TV middleware and applications provider, OpenTV, has notched up a win for its multiplatform interactive TV solution, OpenTV Participate through a deal with convergent media specialist firm MC3 Global.
The deal involves a multi-year license agreement that will see OpenTV Participate being used as the core business management tool for MC3 Global's planned 24-hour gaming channel, Play Platinum TV, scheduled for launch next quarter.
OpenTV Participate enables viewers to participate in real-time or time-shifted broadcast-related competitions, votes, polls and games, via mobile phones, the Web, IVR and set-top boxes. Parent company Liberty Media acquired a controlling interest in skill games group FUNTech last year.
The new channel will offer an array of fixed-odds games, including virtual horseracing, as well as Keno and other numbers games, over free-to-air satellite, broadband and other distribution platforms. Viewers will be able to participate in the games by telephone, the Internet and SMS. According to MC3 Global, the new channel will be launched in multiple territories, including Africa, Asia, Europe and the Middle East, and will be broadcast in several languages.
OpenTV Participate will process all the new channel's transactions, and will provide modules for customer registration, customer care, and bonus and loyalty schemes. It will also provide MC3 Global with multiple finance functions. The OpenTV platform will provide real-time processing of all participation, and will thus enable Play Platinum TV to broadcast live statistics to its viewers that will be synchronised with its programming.
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