Lara Croft & Hitman Deals With Microgaming
Published: Saturday, June 03, 2006 Online-Casinos.com
BLOCKBUSTER LARA CROFT AND HITMAN DEALS WITH MICROGAMING
Gambling software developer re-licenses popular Lara Croft brand, and signs
up for Hitman
Turnkey provider Microgaming was one of the first online gambling companies
to harness a popular mainstream brand like Lara Croft of Tomb Raider to
its games creative, providing players with one of the most popular slots ever.
This week the company re-licensed the world famous animated adventuress together
with a new license for Hitman.
The company announced it had re-signed Lara Croft on an exclusive licensing deal
with games creator Eidos Interactive, in addition to agreeing a brand new
deal securing Hitman for development as video slot games.
The Tomb Raider agreement gives the gaming software provider exclusivity to continue
to develop games for online and land based casino platforms, while the Hitman
deal allows it to develop a new range of slots games based on the hugely successful
computer game.
The extension to the current Lara Croft deal is testament to the success of the
Tomb Raider Video Slot, launched by Microgaming in October 2004. The new
agreement focuses on Tomb Raider: Legend, the seventh and most innovative Tomb
Raider title in the series, which has recently reached the No.1 chart position
in every major video gaming territory following its release in April this year.
Hitman is currently one of Eidos' best-selling games series', and features Agent
47, a ruthless assassin working for the ICA, who may also be making his big
screen debut as Eidos has recently confirmed it has an option signed to a major
Hollywood Studio for the feature film rights.
Roger Raatgever, CEO Microgaming said, "We are delighted to have extended
and secured exclusive rights for two such fantastic names - Lara Croft, arguably
the greatest action heroine of the last decade and Agent 47, undoubtedly set for
massive mainstream success later this year.
"Microgaming is committed to providing its operators with state of the art
games that not only feature rich graphics and excellent game play, but also some
of the world's most famous action heroes too."
"The success Microgaming has had already achieved with Tomb Raider for video
slot gaming made them the perfect choice for the Hitman series; it is an exciting
relationship for Eidos." said Jane Cavanagh, Chief Executive, Eidos.
