Online ID Verification Is Good Business
Published: Saturday, July 15, 2006 Online-Casinos.com
ONLINE ID VERIFICATION IS A GOOD BUSINESS
URU is growing
One of the key needs for online gambling operators is a fast and reliable way of verifying the ID of potential clients, and a growing force in the British arena for these services is URU, a subsidiary of the GB Group.
The latest trading figures from the group show that URU, which is offered by GB's DataAuthentication venture is making a solid contribution to a gratifying 14 percent growth in business.
DataAuthentication transactions have soared by almost half a million over the comparative period last year, and URU has attracted nine new clients since the start of June, many of these from the financial services sector, an area of planned development.
British Telecom was involved in the development of URU which combats fraud and identity theft through cross checks and a wide range of UK reference databases.
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