Right Royal Event Planned By 888.com
Published: Friday, November 17, 2006 Online-Casinos.com
RIGHT ROYAL EVENT PLANNED BY 888.COM
Young Royals will choose their charity
Gibraltar-based online casino and poker room operator 888.com is planning a unique charity based bid that will, if it materialises, give the group major publicity: getting the next generation of the royal family to play a hand of poker for charity.
Using the current hype on the latest James Bond movie Casino Royale as leverage, the marketers at 888.com are organising a real Casino Royal event.
The one-off poker game staged by 888 will see the heirs to the throne - Prince William, Prince Harry, Princess Beatrice and Peter and Zara Phillips - play one hand of Texas Hold'em poker. The company statement is not clear on whether these individuals have agreed to participate yet.
The GBP 1 million charity pot will see the winner receive GBP 600 000 to donate to a charity of their choice. Each of the other royals will get to donate GBP 100 000 to their chosen charity.
Echoing 'It's a Knockout' and other televised charity work of their parents, Princes Charles and Andrew and Princess Anne, the future generation of royals have been asked to carry on the tradition of working for good causes on Her Majesty's Service.
Matt Robinson, Head of Offline Marketing for 888.com said, "Royalty and card playing are intrinsically linked in history. With the advent of the new Bond film it seems only logical to stage a royal poker event in the name of charity."
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