Playtech Expands Live Gaming

Published: Friday, January 30, 2009 Online-Casinos.com

Playtech.com founded in 1999, develops software platforms for the online and land based gambling industry, primarily targeting existing online operators wanting to upgrade their system; sportsbooks looking to diversify and land-based operators making their online debut. Playtech has over 750 personnel globally,seventy five percent are engaged in research and development in gaming technologies.

In 2009 Playtech will roll out it's new cutting edge technology in gaming software to be used by newly merged William Hill, Cpays, and Webroute Affiliates.

Customers will be using some of the very best software and systems in the market such as Playtech Casino, and Playtech Bingo, on one of the largest affiliate networks in the world. This offering should be fully integrated by the end of 2009.

The news is all good for this "miracle" company also launching Playtech Live gaming in the European sector. Playtech's newest live gaming offering sets the standard for the online casino experience. The European Live Gaming product is supported by Playtech's powerful Information Management Solution (IMS), offering operators a comprehensive management tool kit that gives them total control.

Chief Executive Officer of Playtech, Mor Weizer, states, " Playtech's upcoming European live casino games, reflect our commitment to continually broaden our product range and upgrade its quality. Expanding our Live Gaming offering is the natural next step for Playtech as we extend our reach and enhance the profitability of our licensees throughout Europe".

Featuring Roulette, Blackjack and Baccarat, these games on Playtech's Live platform, have proven successful across Asia, with particularly high conversion rates for sports bettors and high-rollers. The offering enables operators to customize the user interface tothe needs of their player base. It also supports multiple languages and currencies providing a tailored solution for gamers throughout Europe.

Playtech is positioning itself to be on top of the market as things heat up in the world of online gambling.