Geolocation Software For Playtech
Published: Friday, April 29, 2005 Online-Casinos.com
GEOLOCATION SOFTWARE FOR PLAYTECH
Quova selected to provide anti-fraud and location technology
Turnkey provider Playtech and the geolocation experts Quova Inc signed a deal this week that provides geolocation data for regulatory compliance and fraud prevention, a significant step in online casino gaming.
Quova's GeoPoint, which determines the geographic location of a website user and the cyber-location of an online transaction in real time, has been incorporated into Playtech's unique unified gaming platform to help customers screen out potentially fraudulent users and remain compliant with multinational regulations on Internet gambling.
"We were a longtime customer of Quova's closest competitor, but we decided we needed a more responsive partner and higher-quality data," said Rami Beinish, CEO of Playtech. "Knowing the customer's location is critical in our industry, and Quova is providing us with the capabilities we need to offer more and better information solutions to the customers who depend on us."
Founded in January 2000, Quova, Inc. is a provider of geolocation services to online businesses. The company's patented technology provides the geographic location of website visitors in real time, enabling businesses to manage digital rights, target content, detect fraud, conduct site analysis and ensure regulatory compliance. Quova's customers and partners include industry leaders such as Major League Baseball Advanced Media, BBC, Bell Canada, Cisco Systems, Cyota, Corillian, Times Online, ABSOLUT, HPshopping, IBM SurfAid, VeriSign, EverBank, Wire Card and Sky Sports.
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