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RIAM: Spice Up Online Casino Interaction


Published: Friday, April 22, 2005 Online-Casinos.com

FACE TO FACE WITH RIAM

Technology to spice up online casino interaction

Online casinos may have a new marketing "pull" following the launch this week of the Reality InterActive Media, Inc. (RIAM) new interactive technology, that offers 'live' interaction between players.

Driving the RIAM idea is the proposition that many players are attracted to the convenience of playing online but miss the face-to-face element available in land-based play. The new patented technology is claimed to introduce this important element by allowing players to sit in their homes, thousands of miles away from their opponents, and still see and hear other players as if they were merely seated across a short expanse of green felt.

"When poker and gambling first left the casinos and went space age in the dot com era, nobody could believe the leap out of the dark ages. Incredibly, the amazing world of computers and the Internet has created a multi-billion dollar gambling market. Now every operator strives to bring their players something new and innovative. Poker sites that are the most innovative always get the greatest share of the market place," says Rick Rowe, President of RIAM.

RIAM claims its product helps online casinos grow large, loyal, high-profitability player communities with proprietary technology, competitive insight, strategic advice, and 24/7 customer support. This is achieved through a simple, easy-to-use interface - all players need is a broadband connection and a browser. The RIAM software is completely customisable to casino specifications.



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