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William Hill Gets The Stanley Leisure Deal


Published: Friday, May 20, 2005 Online-Casinos.com

WILLIAM HILL GETS THE STANLEY LEISURE DEAL

GBP 504 million for 624 betting shops...amd e-business to be reviewed by Stanley

After weeks of speculation William Hill Plc, the U.K.'s second- largest bookmaker, has agreed to buy Stanley Leisure Plc's betting shops for 504 million pounds ($930 million) in a deal that enables it to overtake Ladbrokes as the industry lader in Britain.

Bloomberg's reported this week that the purchase of Stanley's 624 betting offices will create a chain of 2,237 bookmakers, quoting William Hill Chief Executive David Harding (49) on a conference call.

Ladbrokes, owned by Hilton Group Plc, runs about 1,900 bookmaking shops in the U.K.

William Hill said it won't proceed with plans to return 453 million pounds to shareholders as a result of the acquisition. The betting-shop operator had planned to give money to investors after being deterred from expanding into the U.K. casino industry when the government scaled back proposed changes to gambling laws.

The planned purchase, which is subject to review by U.K. competition authorities, will create about GBP 13 million of cost savings in fiscal 2006 and add to William Hill's per-share earnings in that year, according to the company.

About GBP 7.5 million of the savings will come from eliminating duplication in areas such as headquarters, sais Will Hill'sFinance Director Tom Singer. The other 5.5 million pounds will come from improving the performance of Stanley shops under William Hill's ownership, according to Singer, who was today promoted to the new position of chief operating officer.

William Hill plans to sell 30 to 50 of the Stanley shops in towns where regulators may deem that the company is gaining a local monopoly, Harding said. The risk of the transaction being stopped by competition authorities is "minimal,'' he said.

Several analysts opined that Will Hill had paid too much for the shops, but acknowledged that the potential for future financial reward was significant.

The Stanley business made earnings before interest, tax, depreciation and amortization of GBP 37.2 million in the year ended May 2, 2004, and profit in the year ended this month was probably "marginally lower'' because of unfavorable horse-racing and sports results, the company said today.

Stanley, the U.K.'s largest casino operator, said the sale will leave it with surplus cash of about GBP 300 million. The company may return a "substantial'' amount to shareholders, Chief Executive Bob Wiper said in an interview.

The betting business is being sold for 13.5 times historic earnings before interest, tax, depreciation and amortization, which is "...a very attractive price,'' Wiper said.

Stanley's online and international betting businesses aren't part of the William Hill transaction, and the Internet unit may now be sold separately, according to Wiper.

"We will now conduct a fairly quick review of our e- businesses, but we don't see them staying in the group in the long term,'' Wiper said. "They may be sold separately, but we expect to hold onto our international business for some time.''

Ladbrokes will remain Europe's No. 1 bookmaker, with 2,400 outlets in the U.K., Ireland and Belgium, according to Hilton Group spokesman James Mason.

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