British Columbia's PlayNow.com Signs With WMS Gaming

Published Wednesday, December 12, 2012 - Online-Casinos.com

WMS has a reputation for solid and entertaining gambling games for the online and brick and mortar casino industry.The firm develops and markets digital content, products, services and end-to-end solutions that address global online wagering and interactive social, casual and mobile gaming opportunities. WMS Gaming Inc. is a wholly owned subsidiary of Illinois USA based WMS Industries Inc. whose roots date back to 1943.The firm recently announced it has entered into an agreement with the British Columbia Lottery Corporation where it will supply licensed content for multiple years. The extensive library of slot games will be made available to BCLC through the provinces PlayNow.com web location.

The British Columbian online gambling web location has been up and running since 2010 and continues to expand its offerings to include WMS’ remote game server integration capability made available through Williams Interactive since the acquisition of Jadestone Group in May of 2012. The

President of both WMS Industries and CEO of Williams Interactive, Orrin J. Edidin, commented on the agreement, said, “Players at BCLC’s casinos have loved WMS’ great gaming content for many years and we are delighted to expand our relationship to bring this same level of excitement and entertainment to BCLC’s online players. The key to building player loyalty on the casino floor or online at home is to consistently offer great gaming entertainment experiences; and our proven content is an ideal solution to extend our customers’ gaming entertainment beyond the casino’s four walls. The continued expansion of our interactive relationships and activities is a great endorsement of our content and approach to services and solutions and terrific news for the rapidly growing universe of online players.”

BCLC Vice President, of eGaming said, Rhonda Garvey, “BCLC has worked with WMS for more than 14 years. During this time, many WMS slot games have become player favorites in our land-based casinos. As another first in North America for PlayNow.com, we are delighted to now offer our online players the opportunity to play the virtual version of WMS’ popular slot games.”

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