DFS Betting DraftKings Expands MMA Offering

Published Friday, February 12, 2016 - Online-Casinos.com
DFS Betting DraftKings Expands MMA Offering

Daily Fantasy Sports betting has been having a rough ride lately in the legal world but the industry doesn’t seem to be slowing down just yet. Last year around this time one of the top dogs in the daily fantasy sports industry DraftKings expanded its reach by creating a partnership with the mixed martial arts promoter the Ultimate Fighting Championship and has been doing well with the offering ever since. UFC fans are be able to enter weekly mixed martial arts fantasy contests to win a range of prizes including trips to premier UFC events.  Vice-president of business development, for DraftKings Jeremy Elbaum, said last February “The UFC is the fastest growing sports organisation in the world, driven by the millions of fans who passionately follow MMA,”

It was recently revealed that DraftKings has acquired the mixed martial arts and combat sports fantasy website location Kountermove. A report on the MMAjunkie.com website said that Kountermove’s 30,000 registered users will migrate to the DraftKings platform. DraftKings already offers mixed martial arts fantasy sports with a dedicated platform that has approximately 200,000 players accessing the offering.

DraftKings founder Matt Kalish commented on the deal, “We had been looking for opportunities to grow our presence in combat sports, so it was a very logical fit for us to come together,” Kalish continued to say, “Any time you can come on and compete against another group of people in bigger games, the idea of coming together is really an added experience for everybody to be a part of it.”

Co-founder of Kountermove, Brian Knapp, also commented, “We’ve gotten to know the DraftKings team over the past year-and-a-half since they entered the market, and being the leaders in fantasy for combat sports, really looked to them as a partner for growing the overall space of MMA.” “We at Kountermove knew that the real way to have many, many more MMA fans enjoying fantasy MMA worldwide was to partner with the leader in overall daily fantasy.”



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