Sporting SolutionsTo Supply Sweden's Svenska Spel

Published Tuesday, January 16, 2018 -
Sporting SolutionsTo Supply Sweden's Svenska Spel

Sporting Solutions has since 2007, has, using market-leading technology created superior turn-key pricing and trading solutions for Tier 1 operators across the planet in more than 20 major sports. Sporting Solutions is the Business 2 Business branch of the UK´s widely respected Sporting Group.  Sporting Index, is another division and it is one of the world’s leading sports spread betting solutions.

The Sporting Group has been operating since 1992and is part of The European Lotteries and World Lottery Associations. Now a recent announcement says Sporting Solutions has agreed to an arrangement to provide its outsourced pricing services to respected Swedish lottery Svenska Spel.

The arrangement will run for a preliminary  year with Sweden’s Svenska Spel having the option to continue for another year. The supply of pre-match and in-play pricing across many key sports, including international tennis, football , American football and the National Hockey League will be provided by Sporting Solutions. Also  as a bonus Svenska Spel will have complete access to the Sporting Solutions ‘self-trade’ technology offering.

Svenska Spel’s vice-president products and services, Fredrik Wastenson, commented on the deal, “We committed to a competitive procurement process in 2017 to attract a sportsbook supplier able to provide us with expansive content, accurate pricing and strong heritage in the industry, and we’re confident Sporting Solutions can deliver on all three,” Wastenson continued,  “Having seen their trading solutions first hand, it’s clear they’re built on decades of experience delivering profitable models across numerous sports.”

Sporting Group’s , chief executive, Simon Trim, the parent company of Sporting Solutions, also commented, “Svenska Spel are one of the most established names in lottery sports betting with a very strong customer base, and we are very proud to announce them as our latest lottery partner. Trim added, “With the help of our pricing and trading services they will be better able to compete with private operators in their liberalising domestic market.”





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