Every once and awhile some unscrupulous people come along and try to scam the innocent player into believing they are getting a fair shake. It is not unusual for these people to get away with there illegal behaviour for a short time and as a result some consumers get burned. In today's virtual realm the world is watching and we are vigilant in sorting out the real from the fake. Rogue online gambling sites are relatively rare as those who do play keep a close watch on their assets.

Recently a web site called

Jackpots Heaven tried to fake authenticity but was quickly exposed by watchdog agency Casinomeister as bogus. Online casino Jackpots Heaven and its software provider Salus Technologies found themselves occupying high Google search engine positions after coming to the attention of the Casinomeister regulars. The site was found to be using disguised graphics and game brands developed by major software providers like Microgaming and RealTime Gaming. Site information and posts by Jackpots Heaven's "manager" made claims to be licensed in Costa Rica which doesn't have an online gambling licensing regime and to be regulated by the "LGA", a body that does not exist in Costa Rica. The bogus site held servers in Panama and not as it claimed in Costa Rica. The server is registered to a U.K. address, which has the server address sent to a cloaked dns server, which appears to lead to Panama. This cyber shuffle is not very effective when it come to fooling the tech and industry savvy individual on the internet today. Making money using stolen identities and intellectual property is a real concern for anyone who works with the internet knowing that there are definite dangers in loosing your content to unscrupulous hackers and thieves. Jackpots Heaven has been shut down as a rogue outfit that lied it's way into the game, keep your eyes open out there people something that doesn't seem right probably isn't right. Usually something that looks to good to be true isn't true.

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Success is created by those who dare to change the game is the mantra and slogan of a very large and prosperous gaming company WMS Gaming Inc., a subsidiary of WMS Industries Inc. In addition to the United States, they have offices in Australia, Italy, Holland, South Africa, Spain, Argentina, Macau and the United Kingdom. The office in the U.K. houses an internationally focused game development studio and now includes sales and distribution functions. Recently the slot machine company announced it will launch a U.K. online gambling operation as early as next year as the market for online gambling opens up in parts of Europe. WMS Gaming, is licensed to sell gaming machines in more than 300 jurisdictions worldwide, and is part of Illinois USA, WMS Industries, together with it's gaming terminal business Orion Gaming.

In 2000 the company hired Chairman and CEO, Brian Gamache, who has a deep understanding of organizational development, brand management and sales and marketing. Mr. Gamache who was a hospitality industry veteran, invested heavily in technology to diversify the product offerings and elevate the gaming experience for players and the functionality and earnings power for operators, while developing innovative new products that provide a clear path for operators to keep their slot floors evolving. Gamache said in a statement to the press, “WMS will debut its capabilities and solutions that harness the scale of the Internet to pursue online wagering opportunities in the United Kingdom. This initiative is expected to launch in fiscal year 2011, subject to regulatory approval, we look forward to expanding our presence in the U.K. marketplace." It has been noted that the company success can be attributed to it's five core values, Passion, Innovation, Integrity, Quality, and Respect. Mr. Gamache added, "WMS' success in leveraging our 'Culture of Innovation' to drive the development of products that simultaneously deliver measurable value for casino operators and new, unparalleled gaming experiences for players.





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According to Manx Telecom, the reduction in bandwidth costs across the board is likely to make the Isle of Man an even more attractive location for eGaming companies. A bold but true statement when online gambling operators are looking for any quarter to reduce costs and increase profits. The favourable technical infrastructure, offered by the Isle of Man jurisdiction has garnered the online gambling operations on the island a business advantage that many large and successful groups have seen as profitable and safe. Now Manx Telecom has concluded that further improvements to this service will improve connectivity and scope. Manx Telecom is part of the Telefónica Group of companies has made a major strategic investment in the links between the Isle of Man and the rest of the world. It has also cut bandwidth costs on its off Island Ethernet and Internet Protocol networks. Quadrupling connections from the Island, via four fibre optic circuits, which connect through the UK and Ireland into the main international data hubs has given the island a much larger circuit capacity.

Manx Telecom has has provided major operators in the online gambling industry with sterling service. For example PokerStars recently hosted the world’s largest online poker tournament from Manx Telecom’s Isle of Man Data Centre, hosing 149,196 players simultaneously competing online for a top prize of $50,000. The tournament, which took place over six hours, set a new Guinness World Record, with PokerStars seeing a total of 444,037 simultaneous players online at one time.

PokerStars' Head of Network and Data Centre Operations, Gary Hill, said, “To maintain our competitive advantage, and to run record breaking events of this nature, requires real commitment and a strong partnership with your connectivity and data centre solutions provider. I’m very glad to say it continues to be our strategy to work with Manx Telecom to ensure that the Isle of Man is best serviced with a diverse range of multi-gigabit connectivity solutions and purpose built world class data centres. Players increasingly only want to deal with reputable established companies in well regulated jurisdictions, and being based in the Isle of Man, regulated by Isle of Man Gambling Supervision Commission and supported by Manx Telecom, PokerStars is ideally placed to continue its exponential growth and keep breaking records for the foreseeable future”.


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The Right2bet online campaign wants to generate one million signatures for its online petition to persuade the EU Commission that state betting monopolies are illegal, unfair, and curtail consumer freedom of choice. Betting companies within the EU are currently banned from offering their products in other European countries including Germany, France, Finland, Sweden and the Netherlands because of regulations that force their citizens to use just one or two betting providers based within the country, contradicting the principle of free trade among E.U. Member States. Videos created by the consumer choice advocates Right2bet.net to illustrate the unfair nature of current European betting restrictions are being blocked from being advertised on websites across Europe. In the videos a character called ‘Renegade Ref’ is let loose on the streets, imposing random rules on innocent members of the public. The character brandishes red and yellow cards at any unsuspecting victim who mock his made up rule book instructions.

Right2bet is calling for Member States of the European Union to end state gambling monopolies and commercial protectionism and allow their citizens the same freedom to bet with any licensed European betting company that citizens in the U.K. enjoy. The campaign urges consumers of internet gambling products to sign a petition at their web site. The Right2bet spokesperson, Michael Robb, commented, “The ridiculousness of European betting laws has never been better demonstrated. The 'Renegade Ref' videos are encouraging people to join our consumer campaign and make a stand for freedom of choice. But because the campaign is linked to betting as opposed to any other leisure industry, we’re told that many websites are worried they may not be allowed to show the material. It’s farcical they’re free to put them up if we don’t pay them, but not if they’re commercially advertised. It proves our point that these outdated laws are impinging on people’s freedom, not just to bet, but also to express opinion. This is fundamentally against what the EU should stand for.”

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Putting an end to speculation that two very large online gambling firms are in consolidation negotiations a report appearing in Format an Austrian financial magazine confirms that PartyGaming and Bwin are talking merger. The deal reportedly worth over four billion dollars shot PartyGaming stocks up on the speculation that this will go through. Format quoted Bwin chairman, and largest shareholder, Hannes Androsch as saying, "it's true that talks are going on, but we don't know yet whether they will succeed".

"The Board of PartyGaming confirmed in a short statement to the London Stock Exchange. "As all such discussions remain at a preliminary stage, there can be no certainty as to whether or not such discussions will result in any form of transaction with any party."

PartyGaming has been making moves on the consolidation front recently with actions like the acquisition of Cashcade, owner of Foxy Bingo and the purchase of the assets of World Poker Tour Enterprises. Merging with Bwin would give PartGaming an advantage position in sports betting. Bwin is not the only potential partner and it is speculated that the U.K.'s 888 Holdings, Sportingbet and Sweden's Unibet, are also in the running for potential mergers.

Bwin shares also climbed higher on the suggestion that it would find a merger deal with PartyGaming.

PartyGaming has been positioning itself for a return to the US market after making a payoff deal with the prosecutors after a two year investigation by the US attorney's office for the southern district of New York. PartyGaming agreed to a $105m settlement to be paid in eight half-yearly instalments until September 2012.

European countries are doing their level best to attract and keep online gambling operators with a vested interest in generating revenues for their countries. Consolidation is the route the gaming companies are taking to take full advantage of the new regulatory regimes offered by the relaxed rules. Mergers and acquisitions will be watched closely by the stock holders of these companies and will drive share prices up as potential grows.



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The award winning online gambling group of casinos 32Red announced recently that Nedplay casino will become part of the 32Red's stable. The acquisition of the Nedplay casino, including the player database, domains and intellectual property means that Nedplay casino patrons now have access to the same high level of service and support, as players at 32Red and Dash online casinos. Ed Ware, Chief Executive Officer of 32Red said, “We are pleased to have Nedplay join our group and look forward to delivering the same high standards we apply across our existing operations to the Nedplay Casino”. in Since September of 2005, 32Red has been listed on the London Stock Exchange and is the six times winner of the Best Casino award and holder of the Casino of the Decade title from industry watchdog and player advocacy site, Casinomeister. It has 350 casino games, including over 250 online slots, online roulette and more. Over 80% of 32Red's players are from the UK with 32Red being licensed and regulated in the Gibraltar jurisdiction. The Company operates 32Red Casino, 32Red Poker, 32Red Mobile, 32Red Affiliates, 32Red Bet and DashCasino.com. 32Red has raised the bar for others to follow by pioneering a personal, transparent approach to player support and casino bonuses.

Bryan Bailey of Casinomeister said, “They have maintained their focus since their launch: personable customer service, responsive and effective management, professional solid operations. Publicly traded, fully transparent, and they are bound by an ideology that is based on player satisfaction. These guys have a lot to be proud of…again"

Ware added, "the Casino of the Decade sits above all other awards in this year’s Casinomeister list and it’s one we receive with a great deal of pride. 32Red aimed to be here when we launched the online casino and we’re honoured that, come the end of ‘naughties’, we’re right at the top of our industry."

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Scientific Games Corporation is a Nasdaq listed New York USA based games developer with the slogan "Delivering Serious Fun" has made a strategic partnership with online gambling software developer Playtech. Scientific Games through its wholly owned subsidiaries, The Global Draw and Games Media, currently operates approximately 18,000 server-based gaming machines throughout the world. Playtech stock soared with the announcement giving new hope to investors who see the advantages in this partnership. The Scientific Games Corporation will jointly develop and market next generation internet and land based gaming products and services to regulated gaming operators in the USA and elsewhere. Scientific Games' global infrastructure and experience includes, years of experience and strong relationships with various state lotteries and an international presence. The company has a global infrastructure and a respected reputation for the delivery of turn key solutions in complex regulated jurisdictions.

Playtech's Videobet will develop the next generation software for regulated reporting and management systems for gaming terminals. The upgrading of the existing 13,500 fixed odds betting terminals in the U.K. to the Videobet platform will be a priority for Videobet, making it the leading technology supplier to the UK sector.

The CEO of Scientific Games, Mike Chambrello, and Mor Weizer, CEO of Playtech, issued a comment jointly, "This is an important step for both companies. We have highly complementary skill-sets allied with a global reach and this partnership provides the opportunity to leverage off this combined know-how to maximum effect. This is an ideal partnership in many ways. Customers will benefit from best of breed content, sophisticated player management systems, and long-standing industry experience in providing highly secure, regulated, compliance-oriented services." " The related gaming terminal partnership brings the potential for operators to enjoy a technology platform that is seamless, integrated and adaptable both to multiple delivery channels and cross-promotional opportunities."


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Super Bowl weekend is rapidly approaching in the USA and with that the strongest action in sports betting in the USA is building up steam. Football in the USA is watched by millions. It is team oriented with strategy and an all American contact sport. This is a major 'cultural' event in the States and people from everywhere have a pool or some action happening on the outcome. Online gambling outfits are extremely busy from here on in until the big game is played. Already the line odds are being posted as the playoffs continue to shift the current win or loose spread. It is interesting to watch the long shot NY Jets come from way behind in the standings

When the playoffs started the odds makers were favouring the Indianapolis Colts and they are still the favourites for now. The playoffs gives online sports books plenty of time to watch the changing status of the teams and the individual betting on each game gives the online sports book a chance to make some money. Pool betting is good for the house usually, and the Super Bowl pool is no exception. There are 32 wagering options but only one winner. Because money is pumped into the pool on a year round basis, bookmakers have plenty of opportunities to adjust the odds in their favour. If certain teams are wagered on too heavily, their odds can be adjusted. In addition, teams that aren’t getting much support can have their odds adjusted to a higher payout to lure in more wagers. Lottery tickets are similar, the larger the prize pool the more people buy in and the odds of winning get smaller. In sport betting though you have knowledge of how well the teams have been performing and stats on the players, it can be an educated bet.


 even though they still have the longest odds of winning the title among the four teams remaining.

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Online gaming network operator, Cashball Ltd., Sweden’s gaming technology provider, NYX Interactive and the online game show pioneer Amuso will be pooling their resources and creating a new gaming experience for players in the United Kingdom. By combining their unique qualities the three companies are developing a trivia gaming network with an integrated bingo and casino platform based on the NYX interactive model. The network will feature major TV quiz shows to enhance the appeal of online cash gaming entertainment with the intent of engaging a larger customer base. The Cashball bingo network will go live in Britain in early 2010 and will be syndicated to existing and new media partners. The alliance is a positive move to gain a bigger piece of the online pie with hopes of maintaining a much stronger market. Amuso already has a strong market share in the U.K., currently operating standalone cash trivia platforms on a number of media and social networking partner sites with a combined reach of over 15 million users.

Cashball Ltd, will see the deal launch the first Cashball U.K. bingo network with its existing Spanish and Scandinavian networks. Swedish gaming technology provider, NYX Interactive, will get the opportunity to establish itself in the U.K. with the wider advantage of the European market. NYX Interactive's director of sales and marketing, Steve Cook, said, “The tie up between the three companies is very significant because, in partnership Amuso and NYX can deliver a strong portfolio of games and gaming products while Cashball Ltd. will provide the operations and support. There is a unique fit between bingo and entertaining quiz games and NYX is pleased to offer Amuso’s branded games to our existing customers while Amuso will offer our bingo.”

Amuso's co founder and CEO, Barak Rabinowitz, commented, “We are thrilled to partner with NYX and Cashball Ltd. to bring a fresh and compelling offering to the market. The NYX platform will enable us to lead the market for trivia gaming in the UK and beyond."

Cashball Ltd's, head of international operations, Carl Ståhle, stated, "The combination of trivia, bingo and casino fits our target group perfectly and the variation of the entertainment will encourage people to spend more time playing. We look forward to adding the Amuso Trivia as part of our full service offering.”

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Alain Cousineau, the current Loto-Québec CEO, said in a speech to the Montreal Board of Trade last year, "Casino operations require a large workforce," "We work in a saturated and almost mature market where operational costs rise more quickly than revenue."Our biggest challenge will be to maintain profit margins without sacrificing service quality because we are in the field of entertainment where customers want extraordinary experiences." Loto-Québec has a request into the government for approval to get into online gambling in a partnership with B.C. Lottery Corp. and the Atlantic Lottery Corp.

The other organizations have been dabbling in online gambling offering sports betting, bingo and lotteries. The partnership proposes going the one step further by offering larger stake ventures like casino action and poker. This is a huge political leap for authorities in Canada because politicians don't want to been seen as promoting gambling. It is estimated that Canadians spent $675 million on online gambling in 2008 and that number is expected to grow to $1 billion by 2012.

Michael Lipton, a Toronto based gaming law lawyer said it was important for the agencies to collaborate in order for them to be competitive with the existing online gaming operations located in Mohawk territory in the province of Quebec. The B.C. Lottery Corporation's initiative is well on it's way to becoming a reality. It is rumoured to have made a deal with British based Orbis Technology Ltd. for it's software requirements as well has having a business model for it's regulatory framework, notably the Alderney jurisdiction. To be really viable a larger customer base has to be established and a partnership of the three organizations would benefit all of them. If Mr. Cousineau manages to get approval from the political authorities it is speculated this would be a great achievement for the CEO. Making online gambling work in Canada may be a step in the right direction for future revenue sources which British Columbia defines as progress.







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