Estonia is the country in Europe that is making all the wrong moves in the implementation of it's new "liberalized" online gambling regulations. The European Union is trying hard to give all of it's members a fair and equitable set of e commerce rules to go by and then there is the administration in Estonia which has decided it's legalization of internet gambling activities will include a black list of gambling operators that need not apply for a licence. Estonian players are able to gamble using locally licensed online gambling sites until 2011, when Estonia’s internet gambling market will then be opened up to foreign operators. The Estonian Tax and Customs Board has moved to block access to foreign gambling sites that do not hold Estonian licensing but are still attempting to enable the counties online gamblers. Not really a smart plan with the idea of legalisation being to get companies and the public to invest in internet commerce and create a tax base for a very shaky economy. Estonia was one of the worst hit by the economic meltdown with it's net worth being reduced by 36 percent. A list of approximately 200 domain names whose locations are from outside the borders of Estonia that internet providers are now being told to block, or face a fine of 40,000 Lithuanian Litas ($15,600). Included on the list are major online gambling operators, such as PokerStars, PartyPoker, Full Tilt Poker, Unibet, and Bwin. Estonia is sure to get some flak from the E.C. but is trying to avoid that by stating it's current protectionist policies are temporary. The Olympic Group, which has a successful online casino has been granted a local license. Estonian gamblers will have to make do with smaller offerings for now until the world comes to their doorstep in 2011.

According to an interview published by The Card Player online the American Gaming Association has decided it is “open to the concept of legalized internet gambling,” The AGA opened its office in Washington, D.C., in 1995 with the fundamental goal of creating a better understanding of the gaming entertainment industry by bringing facts about the industry to the general public, elected officials, other decision makers and the media through education and advocacy, The AGA represents the commercial casino entertainment industry by addressing federal legislative and regulatory issues affecting its members and their employees and customers, such as federal taxation, regulatory issues, and travel and tourism matters. In addition, the AGA has an aggressive public education program designed to bring the industry's message to target audiences both in the nation's capital and across the country. The AGA provides leadership in addressing newly emerging national issues and in developing industry wide programs on critical issues such as disordered and underage gambling. The association serves as the industry's national information clearinghouse, providing the media, elected officials, other decision makers and the public with timely, accurate gaming industry data. The association has done some serious research on the availability of technology to regulate and maintain safe standards for operating legal online gambling. It's research ability of the AGA was used to form three working groups that AGA members participated on to research three critical issues, one, technology, two, would online regulation mean an end to land based casinos and three, should it be regulated on a federal or state level? The decision to be open to the idea of legal online gambling in the USA by the American Gaming Association took serious thought and research using proven systems in other jurisdictions carried on by American based companies. The reasons for abolishing online gambling in America have been resolved now it's time to lift the ban and make it legal.

MegaCasino.com is the latest online casino offering in the European jurisdiction. Powered by a small but powerful games provider company called SkillONet Casino Software this new operation is already rolling out adverts for it's products in major European centres. CasinoRedKings.com.and EU casinos are already up and running with the SkillONet software solution. Prime Gaming is responsible for marketing the Mega Casino Brand with already successful brands such as Prime ScratchCards, Prime Casino and Prime Backgammon. With the software and casino is available in many European languages and the MegaCasino manager was please to comment on the casino's choice of the SkillONet's platform, "With an established and well respected P2P Backgammon platform....it wasn't difficult to choose the SkillONnet software package for MegaCasino.com. Many of the games are new, well designed and easy to navigate and play. The graphic interface is superb and every two weeks there is a new slot game introduced which is definitely going to keep our customers coming back for more." SkillONnet, founded in 2005 focuses on speed and ease of use while keeping the front end looking fresh and modern. The software also provides a fully managed turnkey service with multi-lingual support, processing, payments and an affiliate backend for marketing companies. The SkillONet Software only comes in a downloadable format but the download is fast and easy. All deposits and withdraws are secured with 128 bit data-encryption technology with the SkillONnet Software tested and certified by Australia's iTech Labs. iTech Labs consultants have tested and certified all types of games on a wide range of online gaming platforms for over 12 years. Vice President of Marketing at SkillONnet, Simone Levy, commented, "We are delighted to be involved with Prime Gaming in bringing our third online casino to market. Their expertise in marketing is already proven and we look forward to adding them to our growing list of online marketing partners"

The price of Alabama's efforts to find and prosecute illegal gambling operations has left the state holding the bag for $538,115. The argument is instead of taxing the activities

The Italian online gambling market has become the most lucrative in Europe recently. Bwin entered this new market by acquiring Italian poker operator Gioco Digitale, the Italian poker network boasting over five million players. Bwin Italia has made a deal with Dragonfish, 888’s Business 2 Business wing. The agreement will see Dragonfish provide Bwin with in-house and third party games expanding Bwin's Italian casino product range. A complete casino site including games of chance such as slots, video poker, video slots and table games will all be packaged with Dragonfish’s flexible gaming platform. Bwin's General Director in Italy, Paolo Di Feo, commented, “We have chosen Dragonfish as our online casino technology provider so that we can ensure a premium gaming experience for our customers. We believe 888 is a top brand and Dragonfish will be able to capitalise on the experience they have and help us in offering our clients a very strong and secure entertainment line-up.” Bwin’s Ongame Network launched an Italian Poker Network recently with five million players hosted by recently acquired Gioco Digitale. This deal is Dragonfish's first venture into the newly regulated, since 2007, Italian online gambling market. Gabi Campos, Managing Director of Dragonfish, said: “The synergy of bwin’s brand presence and our premium casino offering provides a potent combination, and is an ideal way to enter the growing Italian market. ” “Signing an agreement with such internationally renowned operators shows the quality of the Dragonfish offering and our capability to provide the ideal platform from which to launch a casino offering in newly regulated markets.” The Italian market is a competitive and fast moving one, with many other large and powerful networks also trying their luck in Italy. Microgaming, for one has announced it will be launching an Italian poker network. Microgame a leading service provider for the remote gaming market in Italy also signed a deal recently to incorporate virtual sports games into it's People’s Network, the biggest online player community in Italy.

In Britain there is an organisation that takes proper care of the public interest when it come to advertising in various media mostly television.

According to the Proactive Investor online edition a company named Play LA Inc. has made a good move by acquiring Arsenal-mania.com which has a huge presence in the world of football in the U.K. Play LA Inc. is a leading advertising and publishing company specializing in the online gaming sector. The company owns and operates a network of multi-language websites for those who are looking for information and promotions, published daily. This is a significant move to tap into the potential of online sports fans. According to Play LA. the Arsenal-mania website already has an impressive following, with around 250,000 visitors per month, 40,000 registered users and nearly 9,000 followers on Twitter. Those 250,000 visitors generate around 4.5 million page impressions per month. Nice tap for an advertising company, that already services some of the biggest online bookies, such as Ladbrokes, William Hill and Party Poker. CEO of Play LA Inc., David Hallonquist, commented, "the transaction will help it expand its reach into the United Kingdom’s sports audience, but the strong following of football fans at Arsenal-Mania.com opens up the potential of similar deals in this space, which could generate substantial readership for the group’s wider network of sites." In recent months Play LA has announced a revamped U.K sports news website Bettingchoice.co.uk just in time for the Winter Olympic games in Vancouver Canada and the Summer Olympic games in London U.K. Made available on a publisher friendly platform with more interactive features and data capture. Hallonquist said, “The improvements we have implemented are yielding the results in increased traffic that we had hoped for. This gives us the confidence to apply these same improvements to the other sites we own and operate. As our revenues are closely tied to website traffic, we are optimistic about the effect these improvements will have on future revenue growth,”

William Hill was optimistic in it's first quarter results for 2010 considering the weak economy.

South African gambling commission officials have travelled to Antigua the see how the online gambling operations work. The government has studied the various aspects of regulations and control measures and have done serious studies on impact and tax benefits. The gambling community has been talking for a long time about the issues in South Africa and how all the deferrals have resulted in a missed opportunity in the sometimes contentious but profitable world of online gambling. Even though it is supposed to be illegal in South Africa to participate in internet gambling millions of people do and enjoy it. Playing in S.A. rands is a limiting choice so many people open a foreign bank account and deposit and play on any one of thousands of web sites offering all sorts of betting action from all over the globe. It is here that an investigative journalist from South African television looked for a story and found a good one. In a scathing documentary called Carte Blanche the producers and reporters went inside the African Palace Online Casino and it's people to find out why one now well documented winner was not paid in full.

Kentucky USA has been one state that keeps writers of online gambling news up all night wondering what legislators are going to do next in that part of America.