Bede Gaming Selected To Upgrade OLG's Digital Offering

Published Friday, September 14, 2018 -
Bede Gaming Selected To Upgrade OLG's Digital Offering

Bede Gaming is a gambling platform and software company based in Newcastle upon Tyne, in the United Kingdom, with offices in London, United Kingdom and Sofia, Bulgaria. It supplies gambling platforms and software to online casinos, online bingo operators, and lotteries in regulated markets. A connection has been made with the government operated Canadian Ontario Lottery and Gambling Corporation for Bede Gaming to build the OLG’s “new enterprise-wide digital foundation.”

After the competitive procurement process the OLG identified the UK-based Bede Gaming as its new digital platform provider which the gambling monopoly expects to help with the web betting site’s weak performance.

OLG’s chief operating officer Greg McKenzie stated the government operated enterprise is “looking forward to developing our relationship with Bede as OLG continues its digital transformation.” The statement comes after a two year search for a provider and a lengthy transformation period where the new platform won’t be operational until early in 2020.

Bede’s co-founder Michael Brady was excited about the “landmark” deal with OLG which is Bede’s first North American deal. Brady said the arrangement was “a huge recognition of the strength of our offering” and he says the deal will create “a long and successful relationship with one of the most respected names in the worldwide lottery sector.”

OLG’s efforts to modernization its platform haven’t gone smoothly. The Bede technology McKenzie commented, will enhance OLG’s existing digital capabilities in player registration and accounts, while improving the provider’s responsible gambling efforts, including self-exclusion, spending limits and other consumer tailored requirements.

OLG launched the PlayOLG web site back in January of 2015 but it has been languishing in less than stellar territory ever since with gamblers in Ontario preferring offshore locations. Ontario lags behind its counterparts in Quebec and British Columbia in terms of revenue and participation.

PlayOLG did consider blocking unlicensed gambling websites similar to Quebec’s plan but did not follow through with the court challenge idea.


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