Caesars Partners with Cleveland Cavaliers
World-famous gambling and entertainment brand Caesars Entertainment has announced that it has secured a multi-year agreement with the legendary NBA franchise the Cleveland Cavaliers, in which it will become the team’s official sportsbook betting partner and official casino partner. There are plans to open a retail sportsbook at Rocket Mortgage FieldHouse – the home of the Cavaliers.
Caesars Entertainment has secured a multi-year agreement with the Cleveland Cavaliers, in which it will become the team’s official sportsbook betting partner and official casino partner. ©tommyvideo/Pixabay
Caesars Sportsbook in Will Span Over 10,000 Square Feet
Caesars Entertainment has revealed a brand new multi-year agreement it has signed with world-famous NBA team the Cleveland Cavaliers. As a result of the deal, the provider will become the team’s official sportsbook betting partner, as well as its official casino partner.
Caesars also revealed that there are plans in motion to open up a massive retail sportsbook located at Rocket Mortgage FieldHouse – the home of the Cavaliers – pending all of the usual regulatory approval.
The facility is expected to span 10,355 square feet and will make use of official Cleveland Cavaliers logos and marks, broadcast and digital content, in addition to TV-visible in-game signage.
This is but the latest sports team agreement for Caesars, as the casino giant has been on a signing streak as of late. It currently holds partnerships with the NFL’s Buffalo Bills, Indianapolis Colts, and Baltimore Ravens, in addition to joining together with the NHL’s Washington Capitals.
Partnership Comes Ahead of Launch of Sports Betting in Ohio
Marking the occasion of Caesars partnering with the Cleveland Cavaliers, Chris Holdren, who is the co-president of Caesars Digital, expressed the operator’s excitement at bringing in Ohio sports fans into its network:
“We’re ready to welcome Ohio sports fans into the Caesars Sportsbook Empire, while also making history with our second sportsbook at an NBA arena.”– Chris Holdren, Co-President, Caesars Digital
He referenced the operator’s existing presence in Columbus, Ohio before noting the incoming launch of sports betting in the state, set for later this year in 2022:
“Building upon our already established roots with Scioto Downs in Columbus, we’re excited to announce our partnership with the Cavaliers at an exciting time in their franchise’s history. As we prepare to launch sports betting in Ohio later this year, this wide-ranging partnership enables us to connect with the Cavs’ passionate and highly engaged fanbase. Caesars Sportsbook at Rocket Mortgage FieldHouse will be a first-class venue providing an exciting atmosphere for sports betting and more.”
The House and Senate of the state of Ohio finally approved major sports betting legislation back in December 2021, meaning the market is soon to be implemented in the Buckeye State.
Caesars Leads the Way in Record-Breaking New York Betting Results
Last month in February 2022, the state of New York made headlines after it surpassed the all-time US monthly record for sports betting handle, achieving the record-breaking results only within the first 23 days of legal online wagering in the state.
New Yorkers staked a total of $1.63 billion in bets, easily surpassing the $1.30 billion monthly record set in New Jersey in October 2021. The first 16 days alone of legalized online betting in New York had already reached a whopping $1.18 billion.
The New York State Gaming Commission also reported that gross gaming revenue for the 23-day period running from January 8th to 30th amounted to $113 million, and this wasn’t including two operators – BetMGM and PointsBet – which were scheduled to launch in the state on January 17th and January 25th respectively.
Perhaps unsurprisingly, it was the Caesars Sportsbook which led the New York mobile sports wagering market during this period, bringing in $615.5 million in bets during the first 23 days of legalization and generating $55.9 million in revenue.
Caesars Digital co-president Chris Holdren described the January 10th, 2022 launch of sports betting in the state of New York as a historic occasion:
“Today is a historic day for not only Caesars Sportsbook, but for the entire state of New York. We’re ready to treat sports fans across the state of New York like royalty through our Caesars Sportsbook app as we welcome them into the Caesars Empire, extend our already established roots and continue to build partnerships that benefit our bettors.”
Caesars Entered into Washington Sports Betting Market in February 2022
Also in February 2022, Caesars announced that it had launched its first retail sportsbook in the state of Washington at the Muckleshoot Casino in Auburn, with further plans to launch at the Spokane Tribe Casino and Chewelah Casino.
The partnership was largely thanks to the Washington State Gambling Commission granting the operator a sports wagering license. According to Caesar, the sportsbook at Muckleshoot Casino is expected to be the largest betting facility in the Pacific Northwest, set to include four live betting windows and nine self-service betting kiosks.
Eric Hession, Caesar Digital’s other co-president, described the moment as an important occasion for the operator: “Partnering with three tremendous casinos for our expansion into Washington state is a big moment for Caesars Sportsbook. We’re thrilled to offer Washington sports bettors a chance to get into the action in time for Super Bowl LVI and we can’t wait to see how fans from Seattle-Tacoma to Spokane enjoy the thrill of betting on their favorite teams and events.”
