Bally’s Donates $600,000 to ICRG
Bally’s Corporation has announced that it has donated $600,000 to the International Center for Responsible Gaming (ICRG). The funds are intended to support the center’s continued research surrounding the issue of gambling among young adults, as well as the effectiveness of responsible gambling tools. The ICRG will now call on scientists worldwide to apply for funding.
Bally’s Corporation is donating $600,000 to the International Center for Responsible Gaming (ICRG) to continue supporting the center’s research on the issue of gambling among young adults. ©Pexels/Pixabay
Funds Will Also Support Programs to Educate Treatment Centers
Popular sportsbook provider Bally’s Corporation has come out and announced that it has donated $600,000 to the International Center for Responsible Gaming (ICRG). The donation is meant to support the organization’s continued research into the issue of gambling among young adults, coupled with the effectiveness of responsible gambling tools.
As a result of this new injection of funding, the International Center for Responsible Gaming (ICRG) will put out a call to scientists from around the world inviting them to apply for funding to help with the center’s research projects into gambling, with the aim of coming to a conclusion as to what can be done to better protect players.
The ICRG will furthermore sponsor programming to broaden the research findings of its projects to go further than academia, in the hopes of eventually providing guidelines to the gambling industry to implement effective responsible strategies.
Bally’s further displayed its commitment to safer gambling by specifying that its $600,000 donation will help aid several programs intended to educate treatment providers, responsible gambling professionals, regulators and public policymakers concerning problem gambling disorders and responsible gambling advocacy.
Research Will Also Look at National Impact of Sports Wagering in US
For those still unfamiliar with the International Center for Responsible Gaming (ICRG) – the organization was first founded in 1996 and has become a major source of funding specializing in problem gambling research, putting out hundreds of articles published in peer-reviewed scientific journals.
As of writing, the ICRG has projects in the pipeline such as an evaluation of self-imposed limits on time and money spent gambling, as well a more general analysis of the national impact of sports wagering in the United States.
The president of the International Center for Responsible Gaming (ICRG), Arthur Paikowsky, celebrated Bally’s noteworthy $600,000 grant, explaining that it shows the operator’s commitment to better grasping the pitfalls of youth gambling:
“With this grant, Bally’s has taken a giant stride toward understanding the health risks of young adult gamblers and improving the effectiveness of existing responsible gambling tools. The ICRG salutes Bally’s for making such a huge impact on the field of gambling studies.”– Arthur Paikowsky, President, International Center for Responsible Gaming (ICRG), Press Release
For its part, Bally’s president of interactive Robeson Reeves reiterated the sportsbook and casino giant’s devotion to spreading public awareness about safer gambling measures:
“We take seriously our responsibility to educate the public, including young adult gamblers, and our employees about responsible gaming, Bally’s is committed to this work.”– Robeson Reeves , President of Interactive, Bally’s Corporation, Press Release
And with the following comment, Reeves hinted at the fact that this most recent $600,000 grant to the International Center for Responsible Gaming (ICRG) won’t be the last, implying that Bally’s will continue working with the center moving forward:
“We look forward to working with the ICRG on cutting-edge scientific research on gambling among young adults and the usage and effectiveness of responsible gambling tools.”
Bally’s Partnered with Historic MLB Franchise New York Yankees in August 2022
Bally’s continues to make major moves in 2022, with the gambling provider announcing just recently in August 2022 that it had partnered with one of the most historic and recognizable sporting franchises in the country and perhaps even the world – the Major League Baseball (MLB) team the New York Yankees.
The deal is pretty major in scope, seeing as four of Bally’s main brands will become designated and official partners of the baseball team as a result of the deal. Bally’s and these four brands will naturally soon be featured inside the team’s Yankee Stadium ballpark, such as on LED advertising positions on the outfield wall, field-facing walls, the Terrace Level ribbon board, and LED boards dotted around the Great Hall.
The highly major deal represents Bally’s first-ever sports team partnership in the state of New York ever since its Bally Bet brand in July 2022 became the ninth online sports betting operator to go live in the state. The Empire State launched its mobile sports betting market in January 2022, generating much hype and high revenues ever since.
Yankees senior vice president of partnerships Michael Tusiani believes that Bally’s freshly established presence in Yankee Stadium will be nothing short of a boost to its growth in the state:
“We are excited to begin this partnership with Bally’s. We hope that their branding in Yankee Stadium along with their in-Stadium customer engagement will greatly strengthen Bally’s overall gaming presence in New York.”– Michael Tusiani, Senior Vice President of Partnerships, New York Yankees, Press Release
Bally’s Announced in July 2022 That it Will Sell Back Two Rhode Island Casinos
Shifting over to the New England state of Rhode Island, Bally’s confirmed in July 2022 that it holds plans to sell back two more casino properties to Gaming and Leisure Properties (GLPI) in a sale-leaseback deal worth roughly $1 billion.
The Bally’s Twin River Lincoln Casino Resort and Bally’s Tiverton Casino & Hotel locations will therefore be acquired by GLP Capital. As mentioned, Bally’s has agreed to immediately lease back both properties, however it will continue to own, control, and manage all the gaming operations at both facilities.
Bobby Lavan, who is the chief financial officer of Bally’s, justified the deal in terms of the fact that it would inject Bally’s with some strong long-term liquidity:
“Bally’s is excited to enter into this transaction with GLPI, further strengthening our growing relationship. The transaction will provide the company with significant, long-term liquidity, ensuring that Bally’s is best positioned to continue executing its capital and strategic plan, as well as to capitalize on future opportunities presented in the market.”
